Roles

 Hello Hello my elsaidi Hello my elsaidi Hello my elsaid After more than 25 years at NTU, primarily in teaching and management roles, Doctor Tony Woodall now works part-time as an Associate Professor of Market Behaviour in the Department of Marketing.

Tony’s primary roles now are as researcher, doctoral supervisor, and occasional lecturer. He publishes regularly in peer reviewed, internationally recognised, journals and works with a variety of research teams as either leader, collaborator, or mentor. As doctoral supervisor Tony has 15 completions and serves currently both as Director of Studies and support supervisor for a diverse group of doctoral candidates, both PhD and DBA. A substantive part of Tony’s role relates to the encouragement and support of university research culture, and he has a range of associated responsibilities, primarily concerning research ethics and in support of the Marketing and Consumer Studies Research Centre.

Tony’s teaching has largely focused on Services Marketing, and he has developed and led programmes and modules at both undergraduate and postgraduate level in this field. He currently delivers ad hoc lectures at colleague’s request in his specialist research topics, including consumer value and the human/technology service interface. Given a further interest in study pertaining to the notion of ‘student as consumer’ Tony has for many years combined teaching with research, in addition to championing and performing research-led teaching.

Careers

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Research Interests

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External Activities

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