The Effect of Strategic Planning on Crises Management in Jordanian Food Industries Companies

Date

2020-11

Type

Article

Journal title

SSRG International Journal of Economics and Management Studies

Issue

Vol. 11 No. 7

Author(s)

Anwr Elbasir
Alamary Salh Shenshne

Pages

8 - 0

Abstract

The study aimed to test the impact of strategic planning on crisis management in Jordanian food industry companies. The strategic planning measurement was based on a scale consisting of five dimensions: vision, mission, objectives, strategies, and policies, while crisis management was measured through five stages: warning signals discovery, preparedness, and prevention, damage containment, restoring activity, and learning. The study was conducted on a sample of (137) managers. The study used descriptive and analytical statistical methods to test the data, including simple and multiple linear regressions. The study found medium levels in the application of strategic planning dimensions, and similar companies dealt with the stages of crisis management at medium levels. The results also indicated a significant effect of strategic planning on crisis management in Jordanian food industries.

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